La Sportiva opens first U.S. retail store in Boulder
BOULDER — La Sportiva, a maker of mountain gear, has opened its first premium retail store in the United States in Boulder.
La Sportiva N.A. Inc., with its U.S. headquarters in Boulder, said the new store is at 2100 Broadway. The location will feature products from La Sportiva’s entire collection, from climbing and running shoes to ski touring gear and premium apparel.
“We are not just opening a store here; we are creating a hub for the outdoor community,” Jonathan Lantz, president of La Sportiva North America, said in a written statement. “Boulder is renowned for its amazing access to climbing, trail…
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