Banking & Finance  February 15, 2023

Battle for deposits heats up as bankers face fin-tech competition, rate bumps

BROOMFIELD — With interest rates and non-traditional competitors on the rise, bankers in the Boulder Valley and Northern Colorado must get creative to maintain the deposit balances they’ve grown accustomed to in recent years.

“The fin-techs are eroding the power” of banks to offer better rates and more convenience to customers, so institutions must lean more on customers service, creativity and relationship management, High Plains Bank CEO John Creighton said during BizWest’s Banking CEO Roundtable held Tuesday at the Broomfield offices at Plante Moran.

Due in large part to increased competition, “you’ve got to be profitable on each deal, and it’s becoming…

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A Maryland native, Lucas has worked at news agencies from Wyoming to South Carolina before putting roots down in Colorado.
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