Boulder PR, ad firms see challenges, opportunities in shifting media landscape
BOULDER — The way people consume media has changed in recent years, forcing a corresponding shift in how advertising and public-relations professionals seek to get their clients’ content in front of readers and viewers.
Participants in BizWest’s Advertising, Marketing and Public Relations CEO Roundtable held Tuesday in Boulder were (from left): Pamela Stewart, CEO, Essenza Communications Inc.; Doyle Albee, CEO, MAPRagency; Patrick Mallek, CEO, Mighty Fudge Studios; Don Poe, CEO, People Productions; Tasha Power, attorney, Berg Hill Greenleaf & Ruscitti LLP; Evan Faber, CEO, Moxie Sozo; Bob Morehouse, CEO, Vermilion Design +…
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