Hospitality & Tourism  December 19, 2022

Greeley posts region’s most affordable lodging rates, highest occupancy in November

With the only room rates in the region that averaged less than $100 a night in November, Greeley lodgings posted by far the highest occupancy rate in Northern Colorado and the Boulder Valley, according to the Rocky Mountain Lodging Report, released Monday by the Colorado Hotel and Lodging Association.

Overnight accommodations in the Weld County seat averaged 72% occupancy in November, renting for an average $92.24 a night. For the year to date, Greeley has seen 75.4% average occupancy at an average room rate of $100.06, up from 69.4% and $95.51 for the same 11-month period in 2021.

The region’s lowest occupancy rate for November, according to the report, was in Estes Park, typical for the Larimer County mountain community as it entered the late-fall “shoulder season.” Just 35.1% of rooms were occupied in November there, for an average nightly rate of $144.42. For the first 11 months of 2022, Estes Park has averaged 57.1% occupancy at an average $204.82 a night, down slightly from 57.2% and $204.87 for the same period of 2021.

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Elsewhere in Larimer County, Fort Collins saw 56.5% occupancy in November at an average room rate of $123.31. For the year to date, the Larimer County seat averaged 63.4% occupancy at an average nightly room rate of $139.63, up from 58.3% and $129.36 for the same period in 2021. Overnight accommodations in Loveland went for an average of $109.85 per night and were 58.5% full. For the year to date, Loveland saw 67.7% occupancy at an average $128.61 room rate, compared with 61.7% and $120.79 for the same period in 2021.

In Boulder County, Longmont’s overnight accommodations posted 58.4% occupancy at an average $105.12 a night in November. For the first 11 months of 2022, Longmont had 68% occupancy at an average of $126.69 a night, well above the 51.9% and $113.16 it posted from January through November 2021. Meanwhile, in the city of Boulder, rooms in November were 54.5% occupied at a nightly average of $178.41. For the year to date, Boulder saw 67.8% occupancy at a $202.96 nightly average, well ahead of the 57.1% and $172.12 figures it recorded for the first 11 months of 2021.

Along the U.S. Highway 36 corridor between Boulder and Denver, just over half – 50.7% – of rooms were occupied in November, at a $121.35 average nightly rate. For the year to date, the corridor has seen 65.3% occupancy at a nightly average of $142.03, well ahead of the 52.8% and $116.46 it saw between January and November 2021.

With the only room rates in the region that averaged less than $100 a night in November, Greeley lodgings posted by far the highest occupancy rate in Northern Colorado and the Boulder Valley, according to the Rocky Mountain Lodging Report, released Monday by the Colorado Hotel and Lodging Association.

Overnight accommodations in the Weld County seat averaged 72% occupancy in November, renting for an average $92.24 a night. For the year to date, Greeley has seen 75.4% average occupancy at an average room rate of $100.06, up from 69.4% and $95.51 for the same 11-month period in 2021.

The region’s lowest occupancy…

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With BizWest since 2012 and in Colorado since 1979, Dallas worked at the Longmont Times-Call, Colorado Springs Gazette, Denver Post and Public News Service. A Missouri native and Mizzou School of Journalism grad, Dallas started as a sports writer and outdoor columnist at the St. Charles (Mo.) Banner-News, then went to the St. Louis Post-Dispatch before fleeing the heat and humidity for the Rockies. He especially loves covering our mountain communities.
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