Economy & Economic Development  May 23, 2019

Brands at the Ranch shift focus from retail to tourism

The Brands at The Ranch development in Loveland will be focused on tourism rather than retail. Courtesy Loveland city documents.
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LOVELAND — The Brands at the Ranch, a 200-acre mega-development in Loveland that will take up both the eastern and western sides of Interstate 25 at Crossroads Boulevard, will no longer be a retail-central project. Rather, local developer Martin Lind has a new vision for The Brands, one that emphasizes tourism and experiential attractions.

The Brands at The Ranch development in Loveland will be focused on tourism rather than retail. Courtesy Loveland city documents.

Moving away from a retail focus allows The Brands to differentiate…

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Ken Amundson is managing editor of BizWest. He has lived in Loveland and reported on issues in the region since 1987. Prior to Colorado, he reported and edited for news organizations in Minnesota and Iowa. He's a parent of two and grandparent of four, all of whom make their homes on the Front Range. A news junkie at heart, he also enjoys competitive sports, especially the Rapids.
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