Advertising, Marketing & PR  April 19, 2019

Coconut company selects Vermilion as digital agency

BOULDER — Obrigado, a Brazilian coconut product company, has engaged Boulder-based Vermilion as its U.S. digital agency. Located in Bahia, Brazil, Obrigado farms 16,000 acres of coconut trees producing more than a million liters of water each month for its family of products. Vermilion Design + Digital, a Boulder communications agency specializing in promoting healthy products and social change organizations, will lead social and digital creative for the brand.

Both Obrigado and Vermilion Inc. are Certified B Corporations, meeting verifiable social and environmental standards. “We’re excited to welcome Obrigado to our stable of ‘good for people and the planet’ clients,” Susan Touchette Aust, account director for Vermilion, said in a written statement. “We’re eager to share the Obrigado story of sustainable farming and pure delicious taste with the American consumer.”

Leo Branco, Obrigado’s marketing director, said, “Partnering with Vermilion was a natural choice for us. We’re confident they’re the right team to help us elevate our story to a much larger U.S. audience.”

 

BOULDER — Obrigado, a Brazilian coconut product company, has engaged Boulder-based Vermilion as its U.S. digital agency. Located in Bahia, Brazil, Obrigado farms 16,000 acres of coconut trees producing more than a million liters of water each month for its family of products. Vermilion Design + Digital, a Boulder communications agency specializing in promoting healthy products and social change organizations, will lead social and digital creative for the brand.

Both Obrigado and Vermilion Inc. are Certified B Corporations, meeting verifiable social and environmental standards. “We’re excited to welcome Obrigado to our stable…

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Ken Amundson is managing editor of BizWest. He has lived in Loveland and reported on issues in the region since 1987. Prior to Colorado, he reported and edited for news organizations in Minnesota and Iowa. He's a parent of two and grandparent of four, all of whom make their homes on the Front Range. A news junkie at heart, he also enjoys competitive sports, especially the Rapids.
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