TextUs secures $5M in additional funding

BOULDER — A Boulder text message tech company has secured $5 million in Round B funding.

Text Us Inc., which does business as TextUs, professionally texts clients, streamlines business analytics and provides short message and multimedia messaging services for professional teams.

The software company plans to file a U.S. Securities and Exchange Commission Form D for $2 million equity from the funding round, according to Andrew Kimmell, TextUs chief marketing officer and co-founder. He added that all funding comes from angel investors.

The company believes that texting is a more personal form of communication and can cut through the noise of ignored emails and voicemails.

“We’ll invest the capital in expanding our voice and text products, cementing our market leadership in the staffing sector, growing our team and keeping our customers happy,” the TextUs team wrote in a blogpost on Feb. 7.

TextUs launched in 2013. Since then it has expanded its offerings with the launch of TextUs Next in 2018, which allows marketing campaigns that are sent out to a mass group to respond in 1:1 conversations. The new development also has a text message dictation feature and allows multiple users to access a single business number while being aware of each other’s activity.

With the raised funds, the company will expand its newest products: TextUs Voice, TextUs Click-to-Call and TextUs Automation, which are all part of its Real-Time Communication Platform. 

“There are some exciting times ahead for us. We’re just seeing the beginning of a new trend taking hold in the use of texting messaging for business,” Kimmel wrote in an email to BizWest. “The old way of using a 5-digit shortcode number to send promotional SMS is shifting to the 10-digit number and a conversational approach to text messaging.”

TextUs employs 55 full-time employees, with two located internationally in Europe and Australia. It plans to expand its headcount with two leadership positions and an undefined amount for the engineering and voice services teams.

© 2020 BizWest Media LLC

on Facebook on LinkedIn