SpotX moving HQ from Westminster to Broomfield

BROOMFIELD — SpotXchange Inc., a tech firm that provides a video-advertising platform for Internet publishers and broadcasters, will move its corporate headquarters from Westminster to Broomfield in May.

SpotX, with more than 300 employees worldwide, has leased two floors totaling 38,730 square feet of Class A office space at 8181 Arista Place, a five-story, 90,000-square-foot mixed-use building in Broomfield. SpotX’s new headquarters will house 200 employees, a company spokeswoman said.

“This is a significant investment for us, we believe a worthwhile and important one,” said Mike Shehan, SpotX’s chief executive and co-founder. “After 10 years in our previous space, and with strong headcount and revenues forecast for many years to come, SpotX saw the opportunity to create a corporate headquarters that properly reflected our culture of innovation and leadership.”

Shehan said SpotX will work with the developers and architects to design a workspace that will suit the needs of the SpotX team. “The move demonstrates SpotX’s long-term commitment to investing in our people and our Colorado heritage,” he said.

The company has 10 offices around the globe in North America, Europe, Australia and Asia, from where it connects publishers with advertisers, agencies, trading desks and ad networks, and specializes in buying and selling online video.

SpotX was co-founded by Shehan and Steve Swoboda as a division of the search-engine marketing and services company Booyah Networks. In March 2007, SpotX diverged from Booyah to form a separate company focused on digital-video advertising technology.

In 2014, European entertainment network RTL Group paid $144 million and acquired a 65 percent stake in SpotX.

8181 Arista Place is part of the 200-acre Arista transit-oriented project being developed by Wiens Capital Management. The $12.6 million building, designed by Denver-based gkkworks, is nearing completion and is adjacent to its sister office property, 8001 Arista Place. The first floor of 8181 Arista Place is for retail and restaurants, and floors two through five are for offices. The building is 60 percent leased.

“Arista continues to thrive, as we welcome new businesses, retailers, restaurants and residents, and it’s a pleasure to add a company the caliber of SpotX to our roster of companies that are doing business here,” said Joe Zepeda, project director at Arista.