Adventure Projects co-founder: Acquisition by REI good for company, users

BOULDER — Adventure Projects has moved into a new downtown Boulder office and is planning a revamp of its websites in the wake of being acquired by outdoor-gear retailer REI.

REI, or Recreational Equipment Inc., purchased Adventure Projects LLC recently for an undisclosed sum.

Adventure Projects has a family of five websites that serve as guides to rock climbs and trails for various sports, including rock climbing, hiking, mountain biking, trail running and backcountry skiing. The company’s top site, the climbing site MountainProject.com, attracted 3 million users last year, with the mountain biking site