Outdoor Industry  July 24, 2023

Ski retailer uses pandemic lessons to expand

DURANGO — A Durango outdoor retailer is using the lessons learned from the pandemic to ramp up his ability to compete in the global marketplace.

Ski Barn owner Bill Brown is using Zoom technology to help people fit ski boots. And make sales in the process, according to a report in the Durango Herald.

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DURANGO — A Durango outdoor retailer is using the lessons learned from the pandemic to ramp up his ability to compete in the global marketplace.

Ski Barn owner Bill Brown is using Zoom technology to help people fit ski boots. And make sales in the process, according to a report in the Durango Herald.

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