Bitsbox raises $3 million, plans to grow team

BOULDER — Codepops Inc., the parent company for the educational children’s toy Bitsbox, has raised $2.3 million in an equity offering.

The company seeks to raise a total of $3.1 million, according to a Form D filed with the U.S. Securities and Exchange Commission on June 1. The date of first sale for the offering was May 18.

BitsBox is using the funds to grow its team, said co-founder Aidan Chopra. The company is planning to hire a variety of positions over time — a graphic designer, educational content creator, Web developers, a retention specialist in…