Advertising, Marketing & PR  April 5, 2018

Clip Interactive reveals products to update broadcast radio

BOULDER — Clip Interactive, a tech company that syncs digital media and marketing with radio broadcasts, is launching several new products.

Clip uses its technology to sync ads played on radio airwaves with digital media, pushing them to Twitter, Facebook and other sites listeners could be perusing while listening to the radio spot.

“If there’s an ad people have paid to have play, we know when the ad is played and can place it digitally through our own ad server to mobile apps owned and operated by the radio station,” said Jeff Thramann, founder and…

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