Xero Shoes’ husband-and-wife duo Steven Sashen and Lena Phoenix display some of their latest minimalist footwear. Jonathan Castner for BizWest

Xero Shoes steps into world of equity crowdfunding

Facebook Twitter Google+ LinkedIn Email PrintBROOMFIELD — As visionaries, Steven Sashen and Lena Phoenix may well be remembered for introducing a minimalist running shoe and turning that idea into an incredibly successful idea — minimalist footwear for all occasions. As entrepreneurs, the husband-and-wife team may be long remembered for not listening to business experts on a reality television show. Because this week, their business, Feel The World LLC, will be going directly to the people…