Path2Response execs raise $4M

LOUISVILLE — Executives for Path2Response LLC in Louisville have raised $4 million in new equity funding for an entity called Caveance LLC.

The funding round was disclosed in a recent filing with the U.S. Securities and Exchange Commission.

Officials for Path2Response could not be reached for comment this week.

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Path2Response and Caveance appear to be separate entities, according to business registration filings with the state of Colorado. They both, however, share Path2Response’s 1805 Highway 42 address in Louisville.

Path2Response makes a data-management platform that helps clients acquire and retain customers.

Path2Response CEO Brian Rainey and chief technology officer Michael Pelikan are listed as executives and directors for Caveance on the SEC filing.