ARCHIVED  March 1, 1996

Cheyenne’s Corral West enters Web

By

CHEYENNE — Western wear on the Internet? It shouldn’t sound far-fetched.
In the last few weeks, Cheyenne-based Corral West Ranchwear Inc. joined the ranks of a growing number of Western clothing merchandisers to hawk their wares over the World Wide Web.
For the Cheyenne company, the move superseded an earlier plan to launch a catalog business this spring.
“We decided to do this first,´ said Gordon Horton, marketing director for Corral West. “The catalog is a separate thing, and we’ve not set a time frame for it.”
Even in its infancy, the virtual catalog, is netting 200 to 300 browsers…

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Christopher Wood
Christopher Wood is editor and publisher of BizWest, a regional business journal covering Boulder, Broomfield, Larimer and Weld counties. Wood co-founded the Northern Colorado Business Report in 1995 and served as publisher of the Boulder County Business Report until the two publications were merged to form BizWest in 2014. From 1990 to 1995, Wood served as reporter and managing editor of the Denver Business Journal. He is a Marine Corps veteran and a graduate of the University of Colorado Boulder. He has won numerous awards from the Colorado Press Association, Society of Professional Journalists and the Alliance of Area Business Publishers.
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