Economy & Economic Development  February 4, 2026

NoCo REDI prepares regional branding effort

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When it comes to sustaining and growing the economy in Northern Colorado, economic developers, cities and other entities consider the region’s infrastructure — its access to electrical power, water, and transportation networks — to be a strength. But that’s not how the region is perceived by some who make decisions about locating their companies here.

Ken Amundson retired from his position as managing editor of BizWest in May 2024 but has come back on a limited basis to report business news in Northern Colorado and the Boulder Valley. He has lived in Loveland and reported on issues in the region since 1987. Prior to Colorado, he reported and edited for news organizations in Minnesota and Iowa. He's a parent of two and grandparent of four, all of whom make their homes north of Denver. A news junkie at heart, he also enjoys competitive sports, especially the Rapids.
Categories: Economy & Economic Development Fort Collins Greeley Larimer County Loveland Sunday Weekly Today's News Uncategorized Weld County Windsor Amy Guttmann Colorado State University NoCo REDI Northern Colorado Place Craft Initiative Northern Colorado Regional Economic Development Initiative Rich Werner Robert Kenney The Weld Trust University of Northern Colorado Weld Trust Xcel Energy Inc.

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