June 3, 2022

Presenting the BizWest 500 for 2022

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Steve Sashen and Lena Phoenix like to put their best feet forward, and that’s just what they did in this year’s Mercury 100 ranking of the fastest-growing private companies in the Boulder Valley.

Their company — Feel the World Inc., better known as Xero Shoes — captured the No. 1 spot in Flight I of the Boulder Valley list, with two-year revenue growth of 177%. Xero Shoes, which produces performance and casual footwear, saw revenues surge from $12 million in 2019 to $33.6 million in 2021. Flight I includes companies with revenue in excess $14 million.

That growth…

Christopher Wood
Christopher Wood is editor and publisher of BizWest, a regional business journal covering Boulder, Broomfield, Larimer and Weld counties. Wood co-founded the Northern Colorado Business Report in 1995 and served as publisher of the Boulder County Business Report until the two publications were merged to form BizWest in 2014. From 1990 to 1995, Wood served as reporter and managing editor of the Denver Business Journal. He is a Marine Corps veteran and a graduate of the University of Colorado Boulder. He has won numerous awards from the Colorado Press Association, Society of Professional Journalists and the Alliance of Area Business Publishers.
Categories: Uncategorized BizWest 500

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