June 1, 2018

Commercial real estate’s digital time has arrived

In an age of impending space tourism, borderline creepy artificial intelligence, and more information and power at our fingertips than anyone could’ve imagined, commercial real estate shows up to the party in a horse-drawn carriage, handing out pamphlets about available property.

While many industries have fully embraced the 21st century, and the perks of this digital age, commercial real estate seems to trail behind, especially when it comes to adoption of new technology such as digital marketing and social media.  Marketing continues to shift away from the traditional “push” method, and the commercial real…

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