June 3, 2015

Healthy growth helps Bobo’s feel its oats

The growing interest in a combination of convenient and healthy foods is good for both consumers and for companies that fit that bill.

Beryl Stafford credits that hunt for alternatives to processed snacks and the increasing awareness of her company’s brand as pivotal reasons for the success of Bobo’s Oat Bars.

“People are looking for more convenient snack and breakfast items to go,” she said. “There are growing sales trends for on-the-go snacks.”

In North America, the general snack-food industry sales amounted to $124 billion in 2014, according to Statista, one of the world’s largest statistics portals.

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