The Search for…

There are two kinds of job seekers in the world: the reactive and the intentional.

Reactive jobseekers shoot off a few generic resumes to Craig’s List postings every day. About once a week they check in with a few staffing agencies to see what’s happening. These folks are half-heartedly going through job searching motions hoping a door will open.

Intentional jobseekers are targeting specific employers. They use spreadsheets to track their communications with various organizations and networking contacts. They customize their resumes and cover letters for each opening. They are creating opportunities and opening doors for themselves.

My guess is that both types…