When advertising is broke, rethink it

Ever feel like your customers are ignoring you? Well, they probably are.

If it’s any consolation, you’re not alone. Many world-renowned brands are struggling to get anyone’s attention. Subaru has even gone so far as to market a fake laundry detergent specially formulated for Outback owners. You know, because Outback drivers get extra dirty.

So just how in the name of Google are we supposed to get a message across in today’s ever-changing world of advertising? Have you seen everything out there? User-generated content. Twitter. Web 2.0. Livecasting. Crowdsourcing. Digg. Facebook. Social bookmarking. YouTube. Bing. Flickr. Micro-blogging. Who has the…