BBB: 25 years and counting

The first Better Business Bureaus, established in the early 1900s, were originally called Vigilance Committees or Advertising Clubs, and their goal was to correct advertising abuses. In response to marketplace demands, BBBs quickly expanded to monitor business performance and to provide consumers with reliable information to avoid pitfalls in the marketplace.

Twenty-five years ago, the Better Business Bureau of Northern Colorado was born out of a master’s thesis by then-CSU student Lisa Curtis. Her research indicated there indeed was interest in a self-regulating organization such as the BBB in Northern Colorado and with the help of 19 founding board members, it…