Trade your paper organizer for new PDA, smart phone

According to folks in the consumer electronics business, the paper-based Day-Timer world is so 20th century.

“There is an enormous mass market appeal for people moving from paper planners to PDAs,” says Jim Christensen, director of product communication for Palm Inc., the Sunnyvale, Calif. company that makes Palm PDAs and Treo smart phones.

At $3 billion, the U.S. smart phone market has eclipsed the country’s paper planner market by $2 billion a year, according to Canalys, an information technology market analysis consultancy based in Reading, England. The U.S. nonphone handheld organizer market is no slouch either at $626 million per year.

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