October 14, 2005

Google Maps on verge of overtaking MapQuest

Looked at Internet mapping recently? Perhaps nowhere is the “leapfrog” effect of the Internet more evident than in the arena of online maps. Mapping has become so incredibly cool recently, and I find interesting the way in which the market leader can be left behind so quickly.

What is – or was – the dominant brand in online maps? MapQuest, right? MapQuest, a Denver-based company owned by AOL was the predominant mapping system on the Web for years. Most people, when looking for maps, would type mapquest.com into their browsers.

That’s changing, and rapidly. The dominant brand is, or soon will be,…

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