Banks expand financial-services offerings
Stocks gained 33 percent in 1997 and set a record for gaining more than 20 percent for the third year in a row.The enormous success of the bull market has sent banks scrambling to compete for those investment dollars that new investors are pouring into the stock market.
People have watched the stock market zoom and now think it is the place to make money. The low interest rates offered by banks for certificates of deposit, savings accounts and money-market accounts are no longer appealing to customers. So banks are changing their strategy. If you can’t fight ’em, join ’em.
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