PopSockets hires Bob Africa to head marketing efforts

BOULDER — PopSockets LLC, a Boulder-based designer and manufacturer of mobile-device holders, has hired Bob Africa as chief marketing officer as the company continues to experience rapid growth.

Africa has served for the last five years as president of Kidrobot, a Boulder-based company that creates and sells limited-edition art toys, signature apparel and lifestyle accessories.

Africa has more than 17 years of experience in brand building, product marketing and consumer insight experience. Prior to joining Kidrobot, he held senior leadership positions with Salomon Sports, adidas and Pearl Izumi.

SPONSORED CONTENT

How Platte River Power Authority is accelerating its energy transition

Platte River Power Authority, the community-owned wholesale electricity provider for Northern Colorado, has a history of bold initiatives.

Africa serves as a mentor for entrepreneurs and startups, working with both Techstars and the Boulder-based Boomtown Accelerator. He also volunteers with Achilles International-Colorado, which matches disabled runners and walkers with guides for weekly runs around Boulder.

PopSockets was founded in 2012 by David Barnett. The company’s flagship product, the PopSocket, is a collapsible grip and stand that provides one-hand holding for any mobile device. Its companion product, the PopClip, enables PopSockets users to mount their phones on their dashboards, bathroom mirrors, lockers and other surfaces for hands-free viewing.