Cusa Tea launches instant coffee line

BOULDER — Cusa Tea Inc., the Boulder-based maker of organic instant tea, recently expanded into the coffee category with the launch of the company’s Cusa Coffee Cold Brew Instant Coffee. 

“This whole project started when a local coffee roaster, who had tasted my tea and was really impressed, asked me if we had the ability to do coffee as well,” Cusa CEO Jim Lamancusa said in a prepared statement. “After some slight modifications to the process, we were able to produce a cold-brewed coffee that tastes better than any instant coffee on the market, and it’s so smooth that I would put it up against most specialty premium dripped coffees as well.”

The new products, made using the same cold-brew, evaporative dehydration technology as the firm’s tea products, will roll out on Cusa’s e-store in April and will then be available in select retailers, according to a news release. 

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