Fresca Foods takes 10% ownership of cracker maker 34 Degrees

LOUISVILLE — Fresca Foods Inc. has made a $3.4 million equity investment in Denver-based 34 Degrees, a maker of 34 Degree Crisps, all-natural, wafer-thin crackers.

Louisville-based Fresca Foods has taken 10 percent ownership in 34 Degrees. The capital will allow 34 Degrees to put more emphasis on  brand-building programs and product innovation to spur growth.

For the past 10 years, Fresca and 34 Degrees have been business partners, with Fresca managing product development, materials purchasing, manufacturing and warehousing functions for 34 Degrees.

“Since day one, our team has looked for creative ways to grow our…