Entrepreneurs / Small Business  April 17, 2015

Fire Within owners seek upper crust

An ambitious Colorado company has a name with two distinct meanings.

Fire Within LLC makes 13 different models of wood-fired pizza ovens and puts them on trailers.  The resulting boutique food truck can be used as a stand-alone restaurant or addition to a space-challenged brewpub, or used at farmers’ markets, parties, weddings and festivals. The vermiculite-masonry ovens can cook an 8-inch pizza in 90 seconds when fully heated to nearly 900 degrees.

But the little inferno inside the mobile oven isn’t the only fire within. The name also refers to the entrepreneurial spirit.

The company…

With BizWest since 2012 and in Colorado since 1979, Dallas worked at the Longmont Times-Call, Colorado Springs Gazette, Denver Post and Public News Service. A Missouri native and Mizzou School of Journalism grad, Dallas started as a sports writer and outdoor columnist at the St. Charles (Mo.) Banner-News, then went to the St. Louis Post-Dispatch before fleeing the heat and humidity for the Rockies. He especially loves covering our mountain communities.
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