Outdoor Industry  November 22, 2022

Eldora: Worst-kept secret in Colorado skiing

In the past couple of years, Sam Bass had a weird job: He was the marketing director for Eldora Mountain, a place that didn’t want publicity. 

The ski resort had a good problem, as customers were flooding the ski resort, but it was a problem nonetheless. The resort was turning away people when its lots were full on weekends, and the traffic seemed equal to the I-70 woes skiers endure to go to Summit County or Winter Park. Eldora’s strengths, after all, centered on the fact that skiers in the Boulder area could avoid those problems and still enjoy some…

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