July 16, 2012

Blog: New research suggests CSU should pull trigger on stadium

Does an increase in success by the football team, many school’s most-visible and highest revenue-generating sport, mean that the school will bring in more money, smarter students and become a better university in general? You bet it does.

A new National Bureau of Economic Research paper by Michael Anderson went deep on the issue recently, and its findings suggest that a better football team attracts more students and increases donations.

By using a method detailed here, Anderson was able to determine that “winning football games increases alumni athletic donations, enhances a school’s academic reputation, increases the…

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