BOULDER and DENVER — Cappello’s, the Denver-based, frozen-fresh food company, has appointed natural-food veteran Rajesh Babu as president.
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Prior to joining Cappello’s, Babu was chief operating officer of Boulder-based Birch Benders. He led Birch Benders’ path to acquisition by Sovos Brands.
According to a press statement, Babu’s appointment at Cappello’s follows a year of growth for the brand that saw distribution points increase by 67%. It became the No. 1 frozen pasta brand in the natural channel, according to data from SPINS.
Cappello’s also brought on Ken Jenner as the vice president of research and development. Jenner was formerly the vice president of innovation at Boulder Brands.
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