Crocs, Bieber collaborate on second signature clog
BROOMFIELD — For the second time in less than a year, Crocs Inc. (Nasdaq: CROX) is collaborating with pop-star Justin Bieber and his clothing brand Drew House on a pair of signature clogs.
The Crocs x Justin Bieber with Drew House Classic Clog 2 features “a lavender Classic Clog, a branded logo fixed to the backstrap and special appearances from Theodore and other characters from the Drew House community as colorful, oversized Jibbitz charms,” according to a Crocs news release.
The shoes will be available across Crocs’ channels on March 16 for $69.99.
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“As a digital-first brand, we continue to surprise our fans with new and engaging ways to experience our icon, while delivering break-the-internet collaborations,” Crocs head of global marketing Heidi Cooley said in the release. “From a partnership perspective, Justin’s artistic passion is paired with Crocs’ ability to create memorable, consumer-first moments that celebrate the importance of being comfortable in your own shoes …and socks!”