Colorado Classic bike race to feature music, beer
The Colorado Classic, the latest attempt to create a sustainable professional cycling event in the state, will add a ticketed music event to boost revenue and take the race to profitability.
The Denver Business Journal reports that organizers of the race — which replaces the defunct USA Pro Challenge — will offer music and a marketplace featuring Colorado breweries and artisans.
The USA Pro Challenge ran from 2011 to 2015.
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