ARCHIVED  September 10, 2010

PVHS brings radiation oncology back in house

FORT COLLINS – Poudre Valley Health System and Banner Health are stepping up their efforts to increase their cancer service providers.

PVHS hired Josh Petit, M.D., formerly a radiation oncologist with Centennial Radiation Oncologists in Fort Collins, to provide radiation services for the system. At the same time, PVHS is dissolving a joint venture it had with CRO called Poudre Valley Radiation Oncology.

“We are buying back our portion of that joint venture and starting our own department of radiation oncology,´ said Pam Brock, PVHS’ vice president of marketing and strategic planning.

Brock said more physicians will soon join Petit. “We’re in the process of hiring more physicians in our (radiation oncology) department so he won’t be on his own,” she said.

Centennial Radiation Oncologists, located at 2121 E. Harmony Road, will provide the space and equipment for the department, Brock said, until another home for radiation oncology can be arranged. Brock noted that the PVHS Foundation is raising funds to build a free-standing cancer center and “it’s possible the radiation oncology department would be moved into that facility.”

A campaign to raise $30 million to build a cancer center was launched by the foundation in 2007 with an expected opening this year. However, the recession that struck in 2008 slowed down fundraising and so far only about $5.5 million of a new goal of $20 million has been raised or pledged, according to Ruth Lytle-Barnaby, foundation executive director.

A 300-hole golf fundraising effort by PVHS Chief Information Officer Russ Branzell in late August was expected to raise more than $100,000. Barnaby said the date of a groundbreaking for the planned two-story, 74,000-square-foot cancer center where all of PVHS cancer services could be under one roof remains up in the air.

“It’ll be whenever we get two-thirds of the money,” she said. “Our hope is within the next two years we will break ground.”

More doctors hired, recruited

Meanwhile, PVHS added Cancer Center of the Rockies to its Poudre Valley Medical Group – a network of medical practices employed by PVHS – on Aug. 1.

Founded as the first dedicated cancer care center in Fort Collins in 1979, CCR’s five physicians – Anne Kanard, Paolo Romero, Matthew Sorensen, Miho Toi Scott and Regina Brown – are now employees of PVHS.

PVHS added five more employed oncologists in July when the 64-physician Greeley Medical Clinic became part of PVMG. GMC was the largest independent multispecialty group in the region before being purchased by PVHS.

Those oncologists are Douglas Kemme, M.D.; Thomas Lininger, M.D.; Samuel Shelanski, M.D.; Michael Stone, M.D.; and Ann Stroh, D.O.

Phoenix-based Banner Health, which owns McKee Medical Center in Loveland and has a contract to operate North Colorado Medical Center in Greeley, is also beefing up its cancer treatment staff.

In July, McKee announced it had recruited five new physicians from Front Range Cancer Specialists in Fort Collins to lease space at McKee and provide cancer care services there. Included were physicians Diana Medgyesy, M.D., FACP; James Moore, M.D.; Robert Marschake Jr., M.D.; Ross McFarland, M.D.; and nurse practitioner Amy Wing, FNP-C. Each of the physicians is board-certified in internal medicine, hematology and oncology.

The Front Range Cancer Specialists physicians replaced two cancer physicians from Greeley Medical Clinic – Shelanski and Stroh – who formerly provided services at McKee Cancer Center. They became PVHS employees when GMC joined Poudre Valley Medical Group.

In late August, Banner announced that two new radiation oncologists had been hired and would begin seeing patients in October.

Brian Fuller, M.D., who will be based at the Cancer Institute at NCMC, will see patients at both NCMC and McKee. Elizabeth Ceilley, M.D., is moving to Loveland from Boulder, where she was medical director of Boulder Cancer Care, and will be based at McKee.

Both physicians will also travel to Banner’s Sterling Regional MedCenter on a rotating basis to see patients at the new David Walsh Cancer Center, which opened Sept. 9.

FORT COLLINS – Poudre Valley Health System and Banner Health are stepping up their efforts to increase their cancer service providers.

PVHS hired Josh Petit, M.D., formerly a radiation oncologist with Centennial Radiation Oncologists in Fort Collins, to provide radiation services for the system. At the same time, PVHS is dissolving a joint venture it had with CRO called Poudre Valley Radiation Oncology.

“We are buying back our portion of that joint venture and starting our own department of radiation oncology,´ said Pam Brock, PVHS’ vice president of marketing and strategic planning.

Brock said more physicians will soon join Petit. “We’re…

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