Verizon teams with mShopper

BOULDER – Verizon Wireless will begin offering mShopper, a way to compare prices of retail products.

Based in Boulder, mShopper provides a mobile shopping tool that let’s users access online prices for any in-store item via their cell phone. Verizon Wireless customers can look at an item in a store, pull out their phones, launch mShopper and compare prices on their phones by entering the first two letters of a brand and model.

Customers have the flexibility to select sizes and colors for products like shoes and apparel, as well as change ship-to addresses and shipping methods, using mShopper’s catalog, which includes…