June 29, 2001

Outdoor Intel puts best fishing hot spots into digital maps

By

BOULDER ? Insider information about where to find fish is a highly desirable commodity for anglers. A Boulder B2B start-up offers that service.

Rich Hoops, owner of Outdoor Intel LLC, has partnered as an individual with Fishing Hot Spots, a 25-year-old publisher of printed fishing maps, to provide the digital and electronic forms of its maps. “While Fishing Hot Spots publishes paper maps and sells them to retail stores, we will have the right to license the data and sell it to businesses in digital or electronic form,” he said.

Markets for the products include global positioning system (GPS) manufacturers, PC-based…

Christopher Wood
Christopher Wood is editor and publisher of BizWest, a regional business journal covering Boulder, Broomfield, Larimer and Weld counties. Wood co-founded the Northern Colorado Business Report in 1995 and served as publisher of the Boulder County Business Report until the two publications were merged to form BizWest in 2014. From 1990 to 1995, Wood served as reporter and managing editor of the Denver Business Journal. He is a Marine Corps veteran and a graduate of the University of Colorado Boulder. He has won numerous awards from the Colorado Press Association, Society of Professional Journalists and the Alliance of Area Business Publishers.
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