Udi’s, Papa Murphy team up on gluten-free crust

BOULDER – Boulder Brands Inc. and Papa Murphy’s Holdings Inc. on Thursday announced a deal to make Udi’s Gluten Free pizza crust available at Papa Murphy’s stores.

Boulder Brands (Nasdaq: BDBD) is the parent company of Udi’s, which makes a wide range of gluten-free bread and bakery products.

Thursday’s announcement stated that starting this month more than 1,000 Papa Murphy’s stores will offer 12-inch Udi’s crust, though the release also noted that the gluten-free crust will be topped in kitchens that also handle gluten-containing ingredients.

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“There is a clear and growing demand for gluten-free offerings in the marketplace and we are pleased to partner with Udi’s Gluten Free Foods giving customers a high quality, gluten-free option that fits their lifestyle,” Ken Calwell, president and chief executive of Papa Murphy’s, said in the release.

Papa Murphy’s (Nasdaq: FRSH) operates more than 1,400 franchised and corporate-owned ‘take and bake’ pizza stores in 38 states.

“As a leader in gluten-free food, we are proud to offer our products at Papa Murphy’s across the country,” Udi’s vice president of marketing Denise Sirovatka said. “We’ve always been dedicated to delicious gluten-free food, and now customers can enjoy our crust with Papa Murphy’s fresh ingredients.”