Oskar Blues expands distribution to Australia
LONGMONT — Oskar Blues Brewery this summer will make its first foray into the Southern Hemisphere, marketing its core brands in Australia, thanks to a partnership announced Thursday.
The Longmont-based brewery has partnered with Morley, Western Australia-based Phoenix Beers to sell Dale’s Pale Ale, Mama’s Little Yella Pils, Pinner Throwback IPA, Oskar Blues IPA, Old Chub Scotch Ale and Beerito Mexican Lager in cans as well as on draft in one-way kegs.
“We feel that our cans and kegs of American craft-brewed flavor will be a great fit for the Aussies,” said Tim Mathews, Oskar Blues’ director of brewing operations, “and, considering that our newest IPA — Oskar Blues IPA — is made with all-Australian hops from Bushy Park Estates in Tasmania and Rostrevor Farms in Victoria, we think that the timing couldn’t be any better. It’s like a homecoming for our hops.”
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Phoenix Beers will hold launch events across Australia to announce Oskar Blues’ arrival. The 12-year-old company is the country’s leading craft-beer importer and distributor.
