January 31, 2014

New Belgium to distribute in Mississippi

New Belgium Brewing Co. announced its beer will be available in Mississippi beginning March 3, marking the final southeastern state to carry the product. Mississippi is the 37th state to distribute New Belgium and will carry Fat Tire, Ranger IPA, Snapshot Wheat, Shift, Trippel, 1554, Summer Helles and some Lips of Faith brands.

“We’re incredibly excited to be rolling into Mississippi,” New Belgium Regional Director Rusty Hancock said in a statement. “With the recent addition of Alabama, we are now available throughout the entire southeastern U.S. and that’s something we’ve been working toward for a while now.”

New Belgium selected six wholesale partners under two umbrella companies: MillerCoors and Anheuser-Busch InBev (ABI).

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According to a release, New Belgium is looking to distribute to Kentucky and Hawaii later this year.


New Belgium Brewing Co. announced its beer will be available in Mississippi beginning March 3, marking the final southeastern state to carry the product. Mississippi is the 37th state to distribute New Belgium and will carry Fat Tire, Ranger IPA, Snapshot Wheat, Shift, Trippel, 1554, Summer Helles and some Lips of Faith brands.

“We’re incredibly excited to be rolling into Mississippi,” New Belgium Regional Director Rusty Hancock said in a statement. “With the recent addition of Alabama, we are now available throughout the entire southeastern U.S. and that’s something we’ve been working toward for a while now.”

New Belgium selected six wholesale…

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