Comcast gives airtime to nonprofit First Nations

LONGMONT – The Comcast Foundation is donating $2 million worth of airtime to the Longmont-based nonprofit First Nations Development Institute for public service announcements.

The 30-second commercials will run on Comcast’s Xfinity cable TV system in 30 markets throughout the United States.

The commercials are intended to raise awareness of how First Nations is helping struggling Native American communities improve their economic status.

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Last year, the foundation donated more than $1.5 million worth of airtime to First Nations, resulting in announcements being aired 113,000 times in 13 markets.

First Nations serves Native American communities throughout the United States.